I’m a Senior Product Designer based in London since 2006 with over 20 years of experience across branding, the cultural sector, and digital products. I take a collaborative, research-led approach, prototyping, testing, and iterating to create thoughtful, human-centred experiences that drive user and business growth.
I’m driven by understanding behaviour and crafting intuitive digital journeys.

Outside of work, I mentor designers on ADPList and practise photography.